Perhaps you are not running a retail site. You may still need a professional optimization program. For any situation wherein a part of your goal is to increase the number of people who see your site, the answer is optimization.
But, the techniques used for online retailing might not be appropriate for your site. In fact, each effort is unique. Every retailer targets a specific audience, serves a particular area, and relates to certain other subjects. An automotive repair shop in central California will optimize entirely differently than will an offshore software development firm.
Don’t get caught in a big ‘machine’. Many optimization firms do it ‘by the numbers’. Every client fits into a predetermined pigeonhole. What is good for one is supposed to be good for any other.
We believe in individualization. To succeed you have to be the very best in your specific category. Optimization and site design must be individually tailored to best present your product, best respond to your competition, and best identify your area of service. There is no universal package that will do all that.
Our clients range from one-person bedroom operations to international corporations.
Larger clients (larger budgets) can benefit from pay-per-click, paid inclusion, AdWords, etc. The fast results from pre-paid traffic can help larger clients realize measurable ramping sooner and plan their corporate efforts accordingly.
Custom, state-of-the-Art, multi-user, multi-interface, database-driven applications are the top-of-the-line proprietary solution for the largest online clients. Our expert development team can show your IT management team how to maximize usability and return on dispersed applications.
In 2007 we are still a family owned business with staff in three widely diverse nations around the world. Here in the U.S. we do most of our consulting and sales work. In Russia, we employ 18 to 25 programmers/developers and administrative team members, several of whom are partners in the company. In Australia we have one partner who operates his own independent staff (ESYNRG.COM).
Selecting an SEO company for your site is not a simple task. Shop carefully. Be sure to ask questions. Look for long term results based upon site content and structure. Avoid companies that promise instant success. Pay-per-click and pay-per-placement schemes can be useful for prompting immediate, short-term results. But, instant results are expensive and tend to endanger your chances for long-term success. Find an SEO company that will work with you to build targeted content and properly syntax your site. Work toward interactive features that create online documents, all leading back to your site. Identify your direct competitors and aim to out rank each one.
In other words, build your business on quality rather than tricks. Contact us.
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